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Every day we hear that outer beauty is nothing but a question of chance. Some persons were a little luckier at birth than others and were blessed with a cute face, a good figure and an irresistible smile. “So what?”, they say. “You have your unique type of beauty, yes it is not your face, but your character, your ability to have affection to others and help them, you skills and inner characteristics”! No doubt, you realize that a man is more than a mere appearance, but with all that, deep in our soul you feel disappointed and deceived. Why do you feel this way?

To check out the answer let us analyze upto-date trends of life and the public opinion mould by the mass media. Every entertainment and show on TV, every puny advertisement, the main part of articles in different journals and magazines feed you the same - you should behave this way or another to be energetic, youthful, healthy and beautiful! In fact, money, energy, youth, beauty and sex appeal are the new religion forced on us these days. If you cannot give your buddies a ride in a brand new BMW, loneliness is your destiny! If you are not good looking enough, you life is over! If your muscles are not prominent enough you will definitely finish your vain days in the gutter! If you breasts are not big and perky enough, you will never get anywhere, so seize trying! If you are in your forties you are too old - give the way to teens or they will throw you out of their way! Judging by our mass culture the whole world goes crazy and we are absolutely happy about it… Do you still need more evidences to decipher why you feel so ill at ease when special trainings and psychological counsels start feeding you with inner beauty that is far more important that a mere mortal body!

There is a stunning difference between what mass culture tells us and what definite specialists say. No wonder you cannot find a cornerstone to set your foot at! Let us try to dissect this painful issue to get a pretty good idea of what beauty is! It will help you realize whether you wish to become the slave of your mortal shell or try to understand what you are like deep inside your soul!

We mention beauty to characterize any human being, animal, place, object, phenomenon or idea that we behold with a feeling of pleasure and satisfaction. Beauty is an integral part of aesthetics, psychology and culture of every nation in the world. The ideal of beauty is a kind of perfection existing in one’s imagination but impossible to achieve in real life.

If fact, the feeling of beauty is nothing but a combination of natural harmony and balance in every detail, it makes a human being, creature, place, object, phenomenon or idea in question incredibly attractive and splendid for individuals perceiving it. It is an absolutely subjective experience, maybe that is why there is a saying “beauty is in the eye of the beholder”.

The spring of the word “beauty” can explain some sides of today’s term. The Greek equivalent of the word “beautiful” - “horaios” literally means “being of one’s hour” - so, ripe fruits of the time were believed to be beautiful. At the same historical epoch young girls who tried to look older as well as old women who tried to look younger were not viewed as beautiful at all! Beautiful meant “good in its time”, that is why old humans and even handicapped warriors were considered just as beautiful as young and healthy persons. Can you fancy anything of the kind in our up-to-date society proclaiming the epoch of equality and human rights?

You will be surprised to learn that babies very early acquire a preference for beautiful faces; in fact it is a kind of cognitive standard any person comes to this world with! No wonder the universal standarts of beauty and attractiveness are the same across all cultures and genders. Number one building block of beauty is symmetry. The clue is rather simple here - we all prefer symmetry and proportion because it is the sign of absence of any genetic or acquired defects. No wonder ancient people really treasured symmetry.

So, the Pythagorean school found special charm in the golden ratio and heralded the beauty of every man and woman and object corresponding definite mathematic rules. Ancient Greeks proved their love of symmetry and proportion having erected many of splendid buildings, gorgeous statues of men and women etc. Renaissance Europe restored this old idea of beauty that is why up to now we call definite types of male and female body and face proportion a “classical beauty”.

Discussing outer beauty it is silly to forget that we are a part of nature, we are creatures sharing basic instincts with the majority of mammals on the Earth. No doubt that our instincts influenced by the force of our intellect disguise themselves as certain habits, tastes, emotions, likes and dislikes. In fact the standards of male and female beauty are based on the qualities necessary for reproduction and survival of the human race. Surprised? OK, here are some tips for understanding the nature of beauty of the opposite sex!

You will not deny the fact that men and women who are relatively young, have smooth skin, well-proportioned bodies and regular features are always considered to be appealing throughout the history of humanity. You can be absolutely sure you fancied your darling for his or her intelligence, grace, politeness, sense of humor, elegance etc. You are absolutely right, but enumerating the features like this, you deny the fact that your spouse has body as well! What about his or her state of health, youthfulness, facial symmetry, smell etc?

One more amazing fact for you - average appearance is the most attractive for the bulk of personalities. Remember, we have many animal instincts in us? The fact is we are attracted to mates of our own species to guaranty reproduction! The average image of the mate is a kind of icon for us; that is why average looks is the most preferable one. Latest investigation showed that the bulk of humans found a computer generated average image more attractive than individual images of real personalities having certain specific features!

What are the determinants of male outer beauty? As latest investigation proved, heterosexual women and homosexual men prefer:

- heavy brows, prominent chins, heavy jaws and broad cheekbones associated with increased testosterone and being a sign of good health;
- symmetrical faces and bodies being a sign of good inheritance and ability to create healthy kids;
- slim waist, broad shoulders and muscular chest (so called v-shaped torso) associated with increased testosterone, too;
- height - 80% of women dream of a male blessed with the height of 6 feet or taller for long-term commitment and the opposite male when a short-term affair is intended;
- moderate amount of body hair.

What are the determinants of female physical attractiveness? As recent research showed, heterosexual men prefer:

- waist-to-hip ratio of about 0.70 because females with hourglass figures are more fertile than other women due to higher levels of certain female hormones, and this fact subconsciously lures the men choosing mates;
- symmetrical face and body showing of good inheritance and ability to create healthy offsprings;
- big eyes, dilated pupils, small chin and nose, high eyebrows and wide smile;
- women 2.5 - 7 years younger than their mates;
- signals of youth like high firm breasts, smooth skin, clear eyes, long and lustrous hair;
- full (not large) breasts as a signal of fertility;
- erect posture and normal body mass index (neither too slim nor too plump);
- long legs as a subconscious signal of good health (not purely aesthetic feature).

It is really sad that, natural standards of beauty are dangerously influenced by mass culture. There is a real threat of degeneration of human race if the media continue determining what is or is not beautiful for us the way they do it today! For example, anorexic models promote disorders in the heads of many persons. Glamorous movie idols force ordinary young personalities try and fit into extremely narrow standards of TV beauty. Easy excess to dirty pictures and videos creates false notions of natural body proportions. Do not forget that the teens are the most vulnerable group of human society and they have to face it day by day! What can be done in a situation like this? Keep fit and healthy because real beauty can not exist without perfect health. Have enough sleep, entertainment, physical exercise and recreation. Give up harmful habits - being displeased with your life is one of them, too! Think positive, find time for hanging out with your friends and pursuing your goals. Be very careful about your food because we are what we eat! Make sure your body gets every important vitamin and mineral. If you fall ill take the complete course of treatment. If you hate queuing up visit any good reliable web pharmacy to save you time and money.

If you choose to get inexpensive medications online, you will enjoy perfect service and swift delivery saying nothing of splendid discounts. And the most important point to fulfill! Be yourself, because trying to become someone else in equally painful and dangerous.